Any SMS containing more than 160 characters will be split into two segments.
To reduce your SMS character count and avoid message splitting, follow these tips:
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Use Shorter Words:
Keep your message concise by using shorter words. For example, instead of writing "February," use "Feb" or simply "2." -
Shorten Links:
If your message includes a URL, shorten it directly from our platform. Copy your URL and click the Shorten URL button in the pop-up window to save characters. -
Avoid Symbols That Count as Two Characters:
Some special characters take up two character spaces instead of one. Avoid using:^ ~ [ ] { } \ | €
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Use Keywords and Abbreviations:
Replace longer words with keywords or commonly understood abbreviations. For example, use "promo" instead of "promotion." Just ensure they are clear to your audience. -
Get to the Point Quickly:
Capture your subscriber attention in the first few words and make the message relevant and engaging upfront while keeping character usage to minimum.
Shorter messages (under 160 characters) not only prevent message splitting but also tend to perform better. Keep your message brief and impactful.
By following these steps, you can avoid message splitting!